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Find out how mobile apps help companies drive their digital transition and offer employees and customers a great experience.
While more and more businesses are busy formulating their plans for digital transformation. Another survey found that 70 percent of companies already have, or are currently working on, a digital transformation strategy in place. Were they aware of the position mobile apps play in digital transformation?
Search around the internet and you will find plenty of educational materials on digital change, such as structures, roadmaps, and task approaches. Leaders will know a lot before embarking on a path of digital change.
But what about the specific technologies and their role in speeding up the success of digital transformation?
At Droids On Roids we are experienced in the creation of mobile apps and we have seen what kind of effect a well-designed mobile app can have on the digital direction of the business.
Read this article to find out how mobile apps help businesses drive their digital transition and provide an excellent experience for both employees and customers.
⦁ But first of all, what about the digital transformation?
Often executives make the mistake and believe that digital transformation relates to the simple process of growing a company’s use of technology. Further innovations will of course transform into better staff, consumer and other stakeholder interactions.
Yet sprinkling various technologies around the organizations is by no means digital transformation. Digital transformation is indeed something that goes beyond creativity in technology.
We at Droids On Roids agree that digital transformation is a broader cultural transition that makes companies embrace a new culture that encourages them to challenge the status quo, innovate and learn from failure.
It is not just about digital technologies being incorporated into different areas of your business. Digitalization fundamentally changes how consumers work and deliver value. That’s how it lets companies develop new business models, reinvent their leadership style, and build cutting edge goods.
⦁ Taking advantage of digital transformation
There are many explanations why starting to think about the digital revolution right now is a good idea:
⦁ Research shows that technologically advanced companies are 23 percent more competitive than their rivals who have not invested in digital transformation.
⦁ One survey showed that the most critical qualities of digital transformation are gains in operational efficiency by 40%, faster time to market by 36% and the ability to fulfill customer expectations by 35%.
This is just the tip of the iceberg. Here are some more important benefits of digital transformation:
⦁ Through automating manual tasks it allows optimizing business processes. Online technologies allow workers to devote their time to mission-critical activities that robots are unable to do (e.g. being innovative or counseling customers).
⦁ This greatly enhances the customer experience. Integrated software solutions will build an illusion with omnichannel support to help customers navigate the resources in the most convenient way possible.
⦁ It allows decision-making based on the data. Using software solutions to automate processes brings greater organizational visibility. Such tools gather data in real-time, helping leaders to recognize patterns, and identify medicine opportunities.
⦁ It makes for more flexibility and agility. Innovative technological solutions can be easily integrated to create a single room that covers a different business or departmental purposes. That way you avoid the serious mistake of department-by-department siloing your results. That’s how companies can become more flexible and sensitive to growing customer requirements.
⦁ This allows for greater security. A company undergoing rapid growth may find it hard to rely on its legacy systems, processes, and technology. These devices are therefore prone to failure and may be particularly sensitive to cyber threats. By moving to modern software systems, companies can better keep and secure their records. Consumers today are more aware of cyber protection concerns than ever before, and this is the perfect approach to gain their confidence and loyalty.
⦁ Digital-transformation flexibility
The advent of mobile devices and mobile internet as we know them has changed the face of many industries. Digital has introduced completely new markets, programs, goods and businesses to existence. We may safely say that mobile has acted as a benchmark forum for all the new products that global brands have been engaging in since 2017.
When it comes to forming customer expectations, what occurs on the smartphone scene sets the standards for what happens in other physical environments.
There’s no doubt the companies needing to take advantage of mobile platforms today to deliver the best customer experience possible. That’s what customers expect today.
Initiatives in digital transformation have a massive impact on consumers but also on workers at the company.
And, what happens to an enterprise as mobile apps enter? The phenomenon is called versatility for businesses.
Enterprise mobility allows workers to link to the main activities and procedures even when they are not seated at their desks. Enterprise software that can be reached via mobile devices enhances the interaction of the staff and increasing the efficiency of the company. That is why a convergence approach for businesses is a critical component of digital transformation.
⦁ Benefits of business versatility
We also know how mobile apps help consumers-in the form of mobile e-commerce, for example. But what about the whole of the organizations? What kind of opportunities will connectivity offer to companies looking to start a digital transformation program?
Take a look at enterprise mobility research:
⦁ The mobility market of businesses will increase to $2.2 billion by 2022 according to Strategy Analytics.
⦁ 67 percent of CIOs and IT experts believe that client versatility impacts their companies tremendously.
⦁ Companies investing in feature-rich mobile enterprise applications see 35 percent of company ROI.
Here are a few good reasons why so many companies, as part of their digital transformation path, invest in mobile apps:
Productivity and Effectiveness –
Providing workers access to on-the-go enterprise applications is a smart move. Apps make employees more efficient by helping them to complete the tasks and keep an eye on mobile device business processes. Citizens need not sit down at their desks to get their job done. Investing in such programs also opens the door for the implementation of flexible schedules and remote work opportunities appealing to younger professionals.
Clearness –
Users can access and share content on the go, every time and from anywhere, thanks to mobile apps. Employees can, therefore, take advantage of actual-time alerts to render their choices more important. That method of partnership further increases the level of openness that the cooperation entails. Mobile apps will monitor the activities that team members have accomplished or even show their real-time position–in-car monitoring systems for example. Through installing a custom mobile application, companies obtain a central interface that enables customers, processes, and permissions to be managed. All systems and workflows are completely interactive.
Optimization of Workflow –
Mobile software systems allow team leaders to formalize workflows and assess team performance anticipating possible improvements. These methods can be paired with different methodologies such as agile project management or the Scrum system. Because mobile apps can be fitted with powerful analytics tools, bottlenecks in processes or possible roadblocks can be detected quickly.
Organizations failing to support mobility by investing in custom mobile apps will pay a steep price for their error. Such companies will have a tougher time transforming their operations digitally. For starters, companies with less enterprise mobility suffer from poorer asset data quality or higher asset maintenance costs.
Mobility for businesses here’s how to get going
Here are three tips to help you create a mobile app that will propel the business on its digital transformation path.
Adopt a mobile-first approach to architecture and implementation–this strategy was embraced with great success by early adopters of enterprise mobility approaches. That’s why it helps to talk of “mobile-first” or even “mobile-only” architecture and distribution. Notice that “mobile-only” doesn’t mean you’re going to develop software for just one platform. Alternatively, it means that your primary design attribute will be the smartphone.
Identify mobility areas–the next step is to evaluate all of the workflows and processes and consider which organization, project or role will most profit from mobility. You don’t want to change a method that is working just fine. Rather, focus on areas where connectivity can help streamline operations, simplify activities and bring value by usability on-the-go.
Bottom Line-
Mobile applications play a critical role in projects for digital transformation that businesses implement in nearly every sector. Customers already want retailers to have smartphone apps, and staff is happy to embrace mobile applications as they make their lives easier too.
Investing in a mobile app can help accelerate the digital transition of your company and achieve a real competitive edge.
Thank you so much for reading!
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Contact Innovins, as we are one of the topmost ranking Mobile app development company in Mumbai. Please give us a call: +91 9987053623
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