Ever since video creation and sharing app like TikTok, have been launched ventured, the idea of music streaming has completely changed. This infinite scrolling app is the most amazing source of entertainment providing short videos of 15seconds with continuous page refresh rate.
Usage and User Statistics:
- From the launch date the user engagement rate on tiktok has been downloaded by approx 1.5 billion times.
- Tiktok’s engagement rate is over 30%
Features & Functionality required to create TikTok-like mobile app
Simple User Interface: It is vital for the app developers to provide a simple user interface to the app users, so they can do a lot within the app without any hassle. Make their experience of visiting your app fun yet extremely easy-going. In the case of TikTok, the app starts directly into feed, going straight to a prominent video. Now the following few videos are also new and quite famous (are measured with HEARTS). All in all, it is a fun experience for the users.
HEARTS are currency: It is the same as Instagram, though with one minor difference. Here, the creator profile tracks all hearts they ever received. It lends creators metric to chase (such as Followers/Fans) with one huge difference like here one breakout video may shoot up Hearts counts. Yes, just that one may do that for you.
Hashtags: There are Hashtags on the TikTok, where it’s used just how it needs to be used on Instagram, with a huge difference, i.e. Freshness. On the TikTok app, they are usually new, trending Hashtags (#filterbattle, #freezechallenge, #transitionbattle, & a lot more). Often they are seeded itself by TikTok like there is @GlobalChallenge account that offers creators some new challenges to try each week. This way, by providing creators something to create videos about, TikTok ensures the content stays relevant and fresh.
Tools to express: There are tools available in the TikTok app, which are all of supreme-level. With many filters and AR effects, they tend to be pretty amazing. Besides, what makes these tools unique is it enable the creator to make quick edit, cuts, & slow down the speed & a lot more.
Duet With me Feature: Duets is one exciting social feature offered by the TikTok app. Here, for instance, the creator can begin by recording a lip-sync video of hers to a specific dialogue. Now the other TikTok users who scan the very popular #Duetwithmehastag will see this and may try putting their own spin on that.
Grow on many networks: The app enables its users to share their YouTube/Instagram profiles..
Original Sound: TikTok allows its users to use their original sound as well while creating the video, which allows them to showcase their full potential in front of the audience.
Music Library: There is never-ending music available in the music library for the audience.
Earn Money: This feature within the TikTok app is very much loved by the users as it allows them to make money by creating fun videos that are popular on the platform.
Post Video/pictures: Using this functionality, the users can share their videos and pictures on the app.
Special Effects: This feature allows users to select background music and create magical clips pretty easily.
Share user profile: This feature allows the users to share their user profile with the other users in order to increase their popularity.
Advanced Features that will make your app outstanding:
Real-Time Analytics: Quite an important feature for Admin, from here s/he will be able to analyze live viewers & broadcasters in an overall graphical manner. Here, the admin is aware of real-time insights of the app usage and previous data so to make further decisions.
Video Streaming Architecture: With video streaming be the main goal of this kind of app, it is important that you implement every single detail to it. Ensure that you always stream from an external server and keep the mobile app lightweight. The broadcasting stream passes via server to the user device to then it stays there until the user watches it. Post usage, it will be deleted automatically from the server-side. Meanwhile, the server will convert broadcast and will be doing transmission to application. For video streaming apps, cloud servers are a necessity. Also, take care of the scaling part of servers as more using the app will be having, more requests it will require to handle. Besides, keep the option to save videos in the external storage of the user’s device, so that it can be later watched by the user. However, do take care of the copyright issues prior to allowing the user to save files in the local storage.
Geolocation: This again is a great addition to any video streaming app. Users can find broadcasts as per their region and it allows them to choose which broadcasts to watch from the map itself.
Push Notifications: Crucial part of every mobile app, Push Notifications are useful for the users to keep them notified of the current happening without being on the app all the time.
Five Fast Facts You Need To Know if you plan to create an App like TikTok
TikTok, a video-sharing mobile app has around 150 million active daily users while the global mobile app has three times more subscribers. Most of the TikTok videos feature lip-sync video, lots of pet videos, mainly cats doing some fun stuff, a lot many pretty girls, many young & parkour, and thrill-seeking clips among many other short clips.
- TikTok features a large number of very short videos as well as it enables its users to easily upload and edit these videos themselves and then share.
- Originated in China, TikTok went on to become a worldwide video-sharing platform with its 500 million active users.
- Number 2 on iTunes in Photo & Video Category, TikTok made the most of YouTube Crash to swoop on Tuesday Night. Presently, it tends to seek Creators similar to YouTube Content Creators.
- Even though TikTokare stated as annoying & creepy, still the TikTok creators are with tens of millions of Followers.
- TikTok App enables its users to create Reaction videos, which appear both Wildly Popular & Wildly Unpopular.
Unique Features that Made Tik Tok Popular
As you step towards creating a TikTok-like social video app, it is vital to understand what are the key features that made TikTok popular. Given below are the main functionality of the TikTok app
- It enables its users to watch millions of musical clips
The only way to succeed in creating a music video maker app is to offer something unique and variety to your users. Allow your users to explore more and have fun. In the case of TikTok, it enables, users, to watch a countless number of musical clips and provide the features that set TikTok apart from the rest.
- Its users can shoot many short video clips of mere 15-second
TikTok made the most of the opportunity in its hands and transformed smartphones into a mobile studio. It is really fun for its users to make fun videos with its advanced technology and exceptional features. One of them being, it enables the users to shoot short video clips of 15-second just for fun. Letting your users shoot short clips is important. Further, the users can share the short video clips on social channels, select sound from various categories and directly record & edit the clips.
- Using the Special Effects it offers, users can select background music and create magical clips
So, the audience that TikTok focuses on is evidently the new generation. And as a startup, if you plan to target youth through your video clip app, then offering special effects feature is simply integral. The easy-to-use and fun special effects offered by TikTok allow users to shoot entertaining videos. The image capturing technology and artificial intelligence makes it possible to integrate special effects into the app.
- The app allows its users to share their videos on multiple social media platforms
Using this lip-sync app, users create lip-sync music videos of 15-second and then share them on multiple social platforms, such as Whatsapp, Messenger, Instagram & Facebook. Thus, it is clear that enabling users to share videos on multiple social platforms is a necessity for an app like TikTok.
Is the TikTok App Safe
Lately, the TikTok app faced a ban by the Indian government stating concerns that the platform contains negative content that is harmful to the children. The government stated that India has got more reports from the public, which blamed the app for religious harassment and pornography.
Another report stated that TikTok faced a crackdown on privacy-related issues and that it poses a risk to the children, in particular. Following the backfire, the app’s privacy features were enhanced. Now the upgraded feature in the app allows the users to permanently delete their accounts or set their videos on private.
Required Development Team Structure
It is vital to have a great team put together to create an app like TikTok. Absolutely, no amount of funds and features can help if your app doesn’t have a kind of team that can create absolute wonders with the app development process. For this, you will need:
- A Project Manager
- UI/UX Designer
- Android Developer, iOS Developer
- Back-end Developer
- Database Experts
- QA Experts
- Delivery Manager
Once your team is sorted, then you can focus on the cost that will go in the development of an app like-TikTok. But before that, let’s learn how you can earn money from music mobile apps, like TikTok.
How to earn money from music apps
There are a few ways using which you can earn money from your music app, they are:
A) In-app purchase
Even though TikTok doesn’t have these features, but if you are keen on making a music app then keep in mind that in-app purchase option can be a great opportunity to earn money. What in-app purchase basically means is charging a small sum of money from the user to upgrade to the premium version or to unlock few features.
Get connected with the investors to raise some investment for your app. Fundraising is a premium model of earning even for the TikTok app and the app went on to receive funds of $100 million from the high-class investors recently.
C) Selling the app
Create a music app and once the app is prominent among the targeted user base then you can get the buyers easily. Get connected with potential entrepreneurs or businesses. Make a deal that is the most profitable for your app business.
In case you don’t find these above-mentioned ways interesting, then you can even choose to display advertisements in your mobile app. Target ads to your audience as per age groups, Location, Likes-Dislikes, etc. Meanwhile, advertising can be of many kinds, like Cost per install, cost per click, etc.
What is the Development Cost
This Chinese music video platform, TikTok has a smooth UX/UI finish and is among the fastest-growing apps in the world. Few other examples of such apps are Dubsmash, Funimate, Vigo, Triller, etc. Some factors that can be helpful to determine the cost of the TikTok-like app are Number of Platforms (Android, iOS, or both), Development Region, Design Complexity, Requirement of resources, Number of hours multiplied by the cost per hours. Keeping all the above factors in mind, the development cost should be around INR 5-7Lacs to create a TikTok like app with basic functionalities for a single platform. However, in case you intend to add more features and create the app for multiple platforms, then the cost may go up to INR 10Lacs when getting the app developed in the Indian region.