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Today India is the most lucrative market for manufacturers of smartphones, as well as many other products. Manufacturers of smartphones focus more on emerging markets to launch their new devices in order to gain greater profits than their expectations. This is one of the reasons companies are looking for opportunities other than developed ones.
A range of mobile telephone manufacturers has a choice of markets such as India, South Africa, China, Brazil, Nepal, Bangladesh and many more for the sustainable development of their enterprises. The population in a nation like India is the main advantage for such enterprises.
Depending on one report, India will have 810 million subscribers to the smartphone by 2021. In fact, the report also showed that by the end of 2015, just 16 percent were smartphone users in India compared to 44 percent globally. This expected to rise in India by 58 percent by the end of 2021 and around the globe by 81 percent.
It thus becomes business opportunities for mobile app development companies to make money, as well. The reason is, smartphone users around the globe are looking for fun-based apps, game apps, lifestyle and many more, especially in developing markets looking for feature-rich apps for different purposes that are helpful in their daily lives.
However, owing to its many benefits including availability, accessibility, and user-friendly design, the majority of smartphones are Android-based (about 84 percent users), and people in developing countries choose android smartphones as their first option. Therefore, identifying a foolproof approach in creating Android apps for developing countries becomes the duty of mobile app development companies.
The Indian government promotes digitalization and maximizes the use of internet processes to make the money transaction mechanism open is one advantage for app development companies in India. As a result, more and more companies have been creating mobile apps to streamline their operational processes and effectively serve their customers using technological advantages.
Here we would like to speak about the strong development strategy of Android apps for the developing markets. It is important to consider as there is a huge difference for the developed markets in the mobile app development strategy compared to the developing markets as there are several factors affecting the strategy including social, economic and other demographic differences.
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Identify the needs of your target audience
The most essential thing to comprehend when developing any android app is to identify your target market. Once you have finished your target audience analysis, mention in your app the features your end-users need.
Note, the software can only be esteemed if it includes excellent functionality and functionalities that meet the needs of your end-users. Your App success depends solely on the happiness of your customer. Note also, the first experience is the last impression, so make sure your use of the app gives users good returns on saving their precious time and money in searching, uploading and updating the device.
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Choose the right platform for developing applications
Android and iOS are currently the most commonly adopted smartphone operating systems. You would choose the Android platform as the percentage of Android smartphone users while thinking about developing markets is larger. For higher numbers of desktop Android users, the Android app has more possibilities for reaching higher amounts of potential clients.
In fact, Google regularly upgrades its operating system with new functionality to offer advanced technology opportunities to its customers. Recently, Google had announced its launch of Android O’s first developer preview. Thus, Android developers have more scope to build a powerful mobile app with Android O’s rich features.
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Build a powerful and seamless Android app
It becomes very clear that you need a validated strategy to make the app development cycle smooth. From unrivaled conceptualization to error-free testing on actual devices, a complete process needs dominant leadership to powerfully and strategically manage the app development process.
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Paid / Free App development
Android developers need flexibility based on the free or paying device, to give users the app’s engaging experience. Choosing to make a free android app or a paying android app becomes very important. When you create a free app with some attractive features locked in your device and only activate it when the user makes the purchase. Therefore, opposed to a paid app, it can seduce more people.
You can also partner with other businesses through your app to promote their products and give users a good discount when they receive those points. Your app has chances to get good revenue with the help of ad banners. Use creative targeting strategies for phones, with awareness, the android app will earn good revenues.
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Strategic Marketing App
You will increase the popularity of your Android app on the play store with foolproof promotion and optimization practices. Note, to increase traffic on your device, you need to place your app on top of the Google Play Store page. Have qualitative research identifying the reasons leading to maximum downloads.
Using attractive graphics, icons, features, videos, descriptive screenshots and more, creating brand awareness about your app becomes significant. In order to increase the ad conversion rates and organic growth, app localization becomes an important marketing aspect for successful mobile apps.
Bottom Line-
Using the effective approach for developing markets for android apps lets the android app development firm increase the chances of creating a successful and customer-centric android app.
With basic guidance on the right strategy of an android application development process, it ensures that reputation and revenue are earned efficiently and profitably in the developing markets.
Application marketing and optimization know-how and the right development strategy affect the success of your app, in addition to the technological expertise of an android app development company.
Thank you so much for reading!
If you are searching for some professional assistance when it comes to making your Mobile application, INNOVINS will support it. We provide a comprehensive web application (mobile app development company in Mumbai) and development products, with more than 1000 sites released.
Contact Innovins, as we are one of the best android app development company in Mumbai. Please give us a call: +91 9987053623
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